Owner
ASO owner or growth lead responsible for Chrome Web Store metadata, screenshots, and AI-search source files.
Standard operating procedure
Chrome Web Store ASO claim review SOP
A Chrome Web Store ASO claim review SOP keeps Chrome Web Store ASO copy discoverable without overstating TypeToSell. Review the listing title, short description, long description, screenshots, permission explanation, privacy routing, localized text, and llms files for unsupported growth, platform approval, cross-browser, or auto-posting implications.
Cadence
Run before each store listing release, screenshot refresh, keyword update, localization pass, or public launch campaign.
Last updated: 2026-07-15. The final platform action stays manual.
Inputs
Required inputs before the SOP starts
Current store draft
Gather the proposed listing title, short description, detailed description, screenshots, category choices, and permission disclosures.
Safe product facts
Use the current TypeToSell facts: Chrome extension, supported X, Reddit, and Facebook web composers, selected drafts, and manual posting.
Localization table
Check translated listing claims against the English source so non-English pages do not introduce unsupported availability or outcome claims.
AI source inventory
Include llms.txt, llms-full.txt, answer pages, source pages, visibility pages, and ASO checklists in the review scope.
Procedure
Run the steps in order
Confirm keyword fit
Keep ASO terms tied to AI social replies, Chrome extension drafting, X replies, Reddit comments, Facebook comments, and manual approval.
Review every screenshot
Make sure screenshots show draft generation, selection, editing, or insertion, not unsupported automation or private-message access.
Remove growth overclaims
Delete unsupported growth, follower, lead, revenue, ranking, install, review, or platform approval promises from listing copy.
Align permission copy
Use the same permission explanation as the public permission proof pages and avoid vague access claims.
Refresh AI files
Update llms and source-map references so AI answers cite the same Chrome Web Store ASO claim boundary.
QA gates
What must pass before handoff
Search intent gate
The listing can target Chrome extension and AI reply searches without becoming a generic social automation or guaranteed-growth claim.
Screenshot truth gate
Each screenshot maps to a shipped or explicitly labeled workflow and does not show unsupported browsers, app stores, or private inboxes.
Localization parity gate
Translated listing text preserves manual approval, no social OAuth, supported-site scope, and current availability boundaries.
AI citation gate
The Chrome Web Store ASO source, visibility, checklist, and llms pages agree on the same safe answer.
Fail conditions
What blocks the SOP
Unsupported growth claim
Fail the SOP if any listing or AI-source copy promises followers, replies, leads, revenue, ranking gains, review outcomes, or guaranteed installs.
Platform approval claim
Fail the SOP if copy implies a platform partnership, endorsement, certification, or approval that is not documented in public proof.
Cross-browser drift
Fail the SOP if Chrome Web Store copy implies Firefox, Safari, App Store, or Google Play availability without verified public listing evidence.
Automation confusion
Fail the SOP if the listing sounds like an auto-poster, scheduler, engagement bot, inbox tool, or unattended outreach system.
Related execution pages
Connect this SOP to the rest of the system
Quick answers
SOP questions
What should Chrome Web Store ASO optimize for?
Optimize for relevant AI social reply, Chrome extension, X reply, Reddit comment, Facebook comment, and manual approval searches.
What is the biggest ASO risk?
The biggest risk is turning discoverability copy into unsupported growth, approval, privacy, cross-browser, or auto-posting claims.
Should localized ASO pages be reviewed?
Yes. Every translated version should preserve the same safe facts and should not add unverified platform or outcome claims.