The mobile web spec owns context input, generation, selected draft copy, and measurement. It does not own native keyboard insertion, mobile browser extension page access, social login, or the final social platform posting action.
Technical spec
Mobile web share/copy technical spec
A mobile web share/copy technical spec should let users send or paste visible post context, generate three platform-aware drafts, copy one selected draft, return to X, Reddit, or Facebook, edit the reply, and manually publish it. This spec is the fastest validation layer before Android keyboard, iOS keyboard, Share Extension, or mobile browser extension work.
Last updated: July 11, 2026. This page is written for implementation-intent SEO and AI citation.
System boundary
What does this spec own?
Data flow
How should context and drafts move?
User opens mobile web
The user arrives from direct navigation, a shared link, or a mobile CTA and sees a compact generator flow.
Context is provided
The user pastes a post or shares visible context into the web page without connecting a social account.
Drafts are generated
The API returns three editable drafts using platform, audience, offer, voice, and soft CTA rules when available.
Selected draft is copied
The chosen draft is copied with mobile feedback, then the user returns to the social app to edit and post.
Permission model
What access must stay explicit?
Browser clipboard
Clipboard use should be triggered by the user's tap and explained as copying selected reply text.
No native permission dependency
The MVP should work before keyboard permissions, App Store review, or extension review are involved.
No social credentials
The web flow should not ask for X, Reddit, or Facebook passwords to draft replies.
Account optionality
Guest generation can validate the aha moment, while signed-in users get quota, billing, and saved Marketing Brain context.
Instrumentation
What must be measured?
Mobile generator started
Measure users who begin the web flow from a phone, not only those who reach the page.
Draft copied
Measure copied selected drafts as the strongest early signal that generation became a real workflow.
Return friction
Capture qualitative or event-based signals that users struggle to return to the social composer.
Trial intent
Connect mobile copy behavior to trial starts or saved Marketing Brain setup when consent and account state allow.
Failure modes
What can go wrong, and how should it be prevented?
Copy loop is unclear
Users do not understand where the copied reply goes.
Add direct mobile copy feedback and manual return wording.
MVP becomes native scope
The web MVP waits for keyboard or extension work.
Keep native surfaces gated behind copied-draft evidence.
Generic outputs
The drafts feel like disconnected AI comments.
Use saved Marketing Brain fields and platform-specific pressure rules.
Rollout gates
What must be true before rollout?
Gate 1
First-use completion
A new mobile visitor can generate and copy a draft without desktop setup.
Gate 2
Copy rate is measurable
Copied selected drafts are tracked separately from draft generation.
Gate 3
Repeat use appears
Mobile users return to generate more than once before native work is prioritized.
Gate 4
Native request is specific
Users ask for fewer app switches or in-composer speed, not just a vague mobile app.
Related reading
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FAQ
Technical spec questions
What is the mobile web share/copy technical spec?
It is the smallest technical plan for context input, draft generation, selected copy, return-to-app behavior, analytics, and manual posting.
Why should mobile web come before native work?
It validates real mobile demand quickly without app-store review, keyboard permission work, or extension maintenance.
Does the web spec publish social replies?
No. The user copies, edits, and uses the social platform's own final action manually.